Showing posts with label Leeds City Council. Show all posts
Showing posts with label Leeds City Council. Show all posts
Friday, 27 November 2009
Tuesday, 24 November 2009
Thursday, 19 November 2009
CDT City and guilds
Our brief was to reflect city guilds brand essence of skills for a brighter future.
Monday, 16 November 2009
Thursday, 5 November 2009
The secret life of the graphic design studio
tudio Culture: The Secret Life of the Graphic Design Studio provides a unique glimpse into the inner workings leading graphic design studios such as Build, Experimental Jetset, Fuel, Spin and 4Creative.
In a series of interviews, the mechanics and processes of building and maintaining a studio are laid bare. Studio Culture is a fascinating book for those with a hunger to know how ‘others do it.’
http://thoughtful.squarespace.com/
Tuesday, 3 November 2009
dandad creative serach
Over half of Student Awards 2010 briefs include a placement as part of the prize. The winner of the Nokia interactive design brief will land a 3 to 6 months paid placement in their creative department; Which? is offering a 12-week paid placement to one of the winners of the Integrated Communication brief; De Facto will offer a paid placement to a Viral brief winner, along with £1000 if they decide to use the idea. Finally, New British Design will create a prototype and help market at least one of the winning furniture designs. Further additional benefits are available - have a look on the site to learn more.
Michael Wolff - Branding the City Tickets booked
Michael Wolff - Branding the City
Michael Wolff in discussion with Patrick Burgoyne on the quality and value of the proliferation of graphic marks and logos - especially those sold to cities.
Wednesday 4 November
7pm - 8.30pm
Johnson Auditorium
LJMU Art and Design Academy
Duckinfield Street
Off Brownlow Hill
Liverpool
L3 5YD
Michael Wolff, a co-founder of one of the world's most iconic design companies - Wolff Olins - is recognized today as a leader in thinking on brands. He lectures in many countries including Brazil, Mexico, Singapore and the USA. He's Patron of the Inclusive Design Challenge with the Helen Hamlyn Centre at the RCA (Royal College of Art), a member of the Government sponsored Design and Technology Alliance against crime, Chairman of the Legible London initiative with Transport for London and a visiting Professor at the University of the Arts in London and a Senior Fellow of the RCA He's a former President of both the D&AD (Design and Art Directors Association) and CSD Chartered Society of Designers.
Michael now runs Michael Wolff & Company in London.
Most recent clients are 3i, Mothercare and Ministry of Sound in the UK - Citibank and Citigroup in the US - and a new bank in Russia.
"I've never stuck to one view of what is good in design. My personal goals have always been: to help organizations to express themselves, in their own particular way, for the benefit of anyone with whom they’re involved. And do this in a way that brings value to everyone and to the world that we all share."
Brochure layout Research
From my crit I realised that I needed to think about my audiences more and how they would want outcomes to be rather than myself. at the moment I am currently thinking bout my portfolio too much and not considering clients needs. I am currently working on a lot of briefs with clients to ensure I am getting the experience of clients and designing for clients for a market rather than my self. I am therefore picking briefs that suit my rational which is currently underpinning what I am as a designer I need to be aware of what i need to do and how I approach briefs.
The brochure designs shown to the left show the bright colours and typographic research of layout. currently I am struggling on how to layout typography when there is an substantial amount and how to make it not over power the reader making them not want to read it.
Tuesday, 13 October 2009
Another way to promote self
Looking at carton packaing I came across this packaging for graphic designers end of year show. THe idea is clever but doesn't represent the fresh theme that seems like an obvious concept for the product. I think there are ways in which this can be improved to a better concept as currently the design doesn't necessary represent the students although the design is visually pleasing.
Wednesday, 7 October 2009
Wednesday, 30 September 2009
Reforestación Extrema
Reforestación Extrema is a non-profit organization searching the reforestation of lost green areas and trees in different cities in Mexico. They are in charge of renewing sidewalks, parks and public spaces as well as the conservation of mature trees in the cities. For this brand, we decided to use a logotype that made reference to a natural figure, in this case a tree that represented the actions and vision of Reforestación Extrema. This solution allows the use of stencil application for urban surfaces with a simple and easy to replicate figure.
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