Monday, 25 January 2010

Peter & Paul Platillos



The identity uses two interlocking Ps to form a heart symbol on a plate - Share what you love!
We love green and luckily so did the people at Platillos. This hand drawn logo worked well after many other solutions were binned. This just felt right - know what we mean?


These photos were fun to art direct and also very tasty. People, food, sharing enjoying, experimenting and genuinely having a good time. We had to create for the shoot the kind of energy and enthusiasm that the Platillos experience was going to be all about.

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